As early as 1810, this cotton fabric came from Tahiti and left its impressions on many artists and traveled royalty. French painter Paul Gauguin painted many of his primitive lifestyle pieces with women draped in the bold and colorful pareos. As a forerunner to the traditional tapa cloth, pareo made its way to the shores of the Hawaiian islands in the early 1930's, and its unique hand painted likeness continues in this Duke's Pareo design, with subtle pineapple and floral imagery. Printed on the reverse side for a vintage look.

Our cotton broadcloth is a durable woven fabric. By having the reverse side of the fabric facing out, the prints' motifs and colors are softened. Special care is taken when printing to ensure quality and uniformity.

• 100% Cotton Broadcloth
• Kahala 1960's heritage print
• Matched pocket
• Made in Hawaii, USA
• Machine wash

Inspired by the original Tahitian "pareau" or "pareo", Kahala introduced this famous print in the 1960s. As early as 1810, this cotton fabric came from Tahiti and left its impressions on many artists and traveled royalty. French painter Paul Gaugin painted many of his primitive lifestyle pieces with women draped in the bold and colorful pareos. Today the pareo print is an icon, made all the more famous by the success of Kahala's print. One of our longest running designs, we offer this print in 10 fantastic colors for both men and boys. This style is reverse printed for a subdued color effect.

• 100% Cotton Broadcloth
• Print matched front and pocket
• Made in Hawaii, USA
• Machine wash

• 100% Cotton Broadcloth
• Matched pocket
• 1950's heritage print
• Made in Hawaii, USA
• Machine washable

• 100% Cotton Broadcloth
• Matched pocket
• 1950's heritage print
• Made in Hawaii, USA
• Machine washable

Our latest collaborative shirt features the plans for a Hawaiian-style surf and skate Hale Kau La'au (treehouse). Designed to look like a graphic novel but read like an instructional manual, this detailed print shows the intricate construction story from panel to panel of this epic aloha shirt.

We're no treehouse experts - lucky for us, our friends at Wooden Wave are. Matt & Roxy Ortiz are the husband and wife art duo who collaborate under the name Wooden Wave. Their playful, hand-drawn aesthetic showcases a whimsical take on draftsmanship, with treehouses being a frequently used subject matter. Born and raised in Hawai'i, Matt and Roxy have a deep appreciation for the islands and the importance of sustainability. By including components that advocate environmental awareness in their sketches, Matt & Roxy share this very important message through a unique and creative vehicle. We are honored to collaborate with them on this very special, Made in Hawaii, aloha shirt.

• 100% Cotton Broadcloth
• Made in Hawaii, USA
• Machine wash

Our latest collaborative shirt features the plans for a Hawaiian-style surf and skate Hale Kau La'au (treehouse). Designed to look like a graphic novel but read like an instructional manual, this detailed print shows the intricate construction story from panel to panel of this epic aloha shirt.

We're no treehouse experts - lucky for us, our friends at Wooden Wave are. Matt & Roxy Ortiz are the husband and wife art duo who collaborate under the name Wooden Wave. Their playful, hand-drawn aesthetic showcases a whimsical take on draftsmanship, with treehouses being a frequently used subject matter. Born and raised in Hawai'i, Matt and Roxy have a deep appreciation for the islands and the importance of sustainability. By including components that advocate environmental awareness in their sketches, Matt & Roxy share this very important message through a unique and creative vehicle. We are honored to collaborate with them on this very special, Made in Hawaii, aloha shirt.

• 100% Cotton Broadcloth
• Matched Pocket
• Made in Hawaii, USA
• Machine wash

Palm trees and setting suns create the perfect aloha vibe in this micro print. Available in our sought after linen cotton blend, this button-up will boost your sunny disposition.

Linen is a popular fabric to wear in warm climates. It is light and breezy and always comfortable. Adding cotton to linen helps to soften the hand of the fabric and makes it more durable.

• 55% Linen / 45% Cotton
• Heavy garment enzyme wash
• Matched Pocket
• Machine wash

• 100% Cotton Broadcloth
• Matched pocket
• Made in Hawaii, USA
• Machine wash

A day in the life of Honu. Hawaiian sea turtles are in abundance and having the time of their lives in our latest 100% Japanese Cotton Broadcloth!

• 100% Cotton Broadcloth
• Matched pocket
• Made in Hawaii, USA
• Machine wash

• 48% Rayon / 31% Cotton / 21% Linen
• Matched pocket
• Made in Hawaii, USA
• Machine wash

• 100% Cotton Broadcloth
• Matched pocket
• Made in Hawaii, USA
• Machine wash

Get your "Fish On" with this dynamic print. For those of you ready to hook up!, you'll find this cotton broadcloth reel a-lure-ing.

• 100% Cotton Broadcloth
• Matched pocket
• Made in Hawaii, USA
• Machine wash

Our "Miro" print is no stranger to our Ohana. From time to time, we enjoy re-imagining this iconic print. In "Mini Miro," our mobile friendly fish are back schooling together in smaller form on our incredible linen cotton blend.

Linen is a popular fabric to wear in warm climates. It is light and breezy and always comfortable. Adding cotton to linen helps to soften the hand of the fabric and makes it more durable.

• 55% Linen / 45% Cotton
• Heavy garment enzyme wash
• Matched Pocket
• Machine wash

Get your island fix with Moku Iki! Meaning "small island", this micro-print features elements of paradise, including hibiscus, a dancing hula girl and swaying palms.

Linen is a popular fabric to wear in warm climates. It is light and breezy and always comfortable. Adding cotton to linen helps to soften the hand of the fabric and makes it more durable.

• 55% Linen / 45% Cotton
• Heavy garment enzyme wash
• Matched Pocket
• Machine wash

Adopted from the sketches of a shaper's production notes, this shirt features vintage and modern surfboards from the eye of the creator. Many shapers believe the surfboard is an extension of the rider and should reflect each rider's individual style. Experience the art of the carver with this ode to the ones who have mastered this sacred art form.

• 100% Cotton Lightweight Jersey Knit
• Front and back graphic print
• Printed in the USA
• Machine wash

A 1980's heritage print, Trigger Reef features Hawaii's state fish, the Humuhumunukunukuapua'a - commonly known as a triggerfish. This vibrant and colorful design is softened by the reverse printing method used on the cotton broadcloth canvas. Proudly Made in Hawai'i, Trigger Reef is everything an aloha shirt should be.

• 100% Cotton Broadcloth
• Made in Hawaii, USA
• Machine wash

• 100% Cotton Broadcloth
• Matched Pocket
• Made in Hawaii, USA
• Machine wash

• 48% Rayon/ 31% Cotton / 21% Linen
• 1950's Heritage print
• Made in Hawaii, USA
• Machine wash

Watch out for Wana (pronounced vah-nuh)! Fortunately, this one is safe to the touch and one that your little reef explorer will enjoy!

• 48% Rayon/ 31% Cotton / 21% Linen
• 1950's Heritage print
• Made in Hawaii, USA
• Machine wash