Meaning to go for a walk, ride, or sail in Hawaiian, the Holoholo short is made to be adventure-ready. Crafted with a durable cotton micro ripstop with a bit of added stretch, they're perfect for daily movement.  A Kahala engraved zip fly and clean welt pockets at the back keep these perfectly between casual and polished—so go right ahead and pair your best aloha shirt. Now get out there and let's holoholo!

• 97% Cotton / 3% Spandex - Micro Ripstop 
• 8" Inseam 
• Patch pockets up front and back single-welt pockets 
• Zip fly with laser engraved recycled button closure
• Machine washable

Nothing beats coming home to a spread of Hawaiian food when you return to the islands.  Originally printed in the 1940s, Fish N Poi captures an incredibly delicious or 'ono mixed plate of fresh local catch, Kalo (Hawaiian taro), and lau lau on our polynosic crosshatch fabric. This washable style combines the softness of rayon with the durability and wrinkle-resistance of polyester which makes it easy to get dressed and go!

• 86% Polynosic Rayon / 14% Polyester 
• 1940s Heritage print 
• Matched pocket 
• Laser engraved buttons with logo 
• Machine washable

Caught in the ebb and flow of tides in the open ocean, an assortment of fish dart back and forth in our intricate print, Cross Current. Available in two colorways on our sturdy cotton broadcloth and proudly made in Hawai'i, USA. 

• 100% Cotton Broadcloth 
• Matched pocket 
• Laser engraved buttons with logo 
• Made in Hawaii, USA 
• Machine washable

Adopted from the sketches of a shaper's production notes, this shirt features vintage and modern surfboards from the eye of the creator. Many shapers believe the surfboard is an extension of the rider and should reflect each rider's individual style. Experience the art of the carver with this ode to the ones who have mastered this sacred art form.

• 100% Cotton Broadcloth 
• Matched pocket 
• Laser engraved buttons with logo 
• Made in Hawaii, USA 
• Machine washable

Hand drawings of Hawaiian reef fish get a mid-century twist in our latest polynosic crosshatch style. From the familiar reef triggerfish to the barracuda, each creature seems to weave and shuffle between graphic color blocks in retro hues. Our polynosic crosshatch fabric combines the softness of rayon with the durability and wrinkle-resistance of polyester. The subtle overprint 'crosshatch' pattern slightly mutes the colors and gives the fabric a textured appearance.

• 86% Polynosic Rayon / 14% Polyester 
• Matched pocket 
• Laser engraved buttons with logo 
• Machine washable 

An easy addition to your favorite t-shirt collection, this super-soft cotton blend shirt is great worn alone or under your favorite aloha shirt.

• 65% Poly / 35% Cotton Jersey Knit 
• Front graphic print 
• Printed in the USA 
• Machine washable 

From twin-fin fish to the finless Hawaiian Alaia, we've shrunk your favorite surfboards into bite-sized wave riders for our latest mini print, On Board. Crafted from our lightweight linen-cotton blend, this style is light, breezy, and always comfortable for warm climates. The added cotton gives the fabric durability, and a special enzyme wash softens the hand and the shirt has a favorite worn-in feel.

• 55% Linen / 45% Cotton 
• Heavy garment enzyme wash 
• Matched pocket 
• Laser engraved buttons with logo 
• Machine washable 

Intelligent and curious, our latest cotton jersey knit tee celebrates the octopus through an illustrative hand drawing.

• 65% Polyester / 35% Cotton Jersey Knit  
• Front graphic print  
• Printed in the USA  
• Machine washable

Considered the team sport of Hawai'i, outrigger canoeing is not only revered as a form of recreation but serves as a reminder of our strong and intertwined existence with the ocean.  Our heritage print Hui Hoewa'a, meaning "all paddling together" in Hawaiian, represents canoe paddlers gliding through the water, passing by some of O'ahu's iconic islets and landmarks including Moloki'i, the Mokulua Islands, and the iconic Le'ahi crater.  

• 65% Polyester / 35% Cotton Jersey Knit  
• Front graphic print  
• Printed in the USA  
• Machine washable

With Hawai'i's year-round sunshine and passing rainstorms, the backyard banana patch becomes the fruit stand that keeps on giving. When they're ready to harvest, there's always enough to share with the neighbors.  

By having the reverse side of the fabric facing out, the prints' motifs and colors are softened.  Available in Black Reverse and Natural Reverse, this style is proudly cut and sewn in Honolulu, Hawai'i from 100% Japanese cotton broadcloth, our durable woven fabric perfect for everyday wear. 

• 100% Cotton Broadcloth 
• Matched pocket 
• Laser engraved buttons with logo 
• Made in Hawaii, USA 
• Machine washable 

Building upon the traditions of hula, mele (song), and oli (chant), the powerful storytelling of Hawai'i shares the unique history and culture of our islands.

• 65% Poly / 35% Cotton Jersey Knit 
• Front graphic print 
• Printed in the USA 
• Machine washable

This 1940s Kahala print, Aloha Mele, comes to life in our soft two-tone polynosic jacquard. Through the traditions of hula, mele (song), and oli (chant), depicted by lei and the ukulele, the powerful storytelling of Hawai'i shares the unique history and culture of our islands.   

This style is offered in two handsome colorways, Guava and Smoke, and crafted from our polynosic jacquard, which combines the softness of rayon with the durability and wrinkle-resistance of polyester. Using a jacquard loom, the design is woven directly into the fabric itself with two different thread colors, creating a subtle sheen and textured two-tone effect. 

• 80% Polynosic Rayon / 20% Polyester 
• 1940s heritage print 
• Two-tone jacquard 
• Matched pocket 
• Laser engraved buttons with logo 
• Machine washable

*Your size sold out?! We’ve got you. Click on the size you want and we’ll notify you when it’s back in stock.

Meaning "seafarer" in Hawaiian, 'Aukai celebrates the intelligent octopus, adept at problem-solving as it carefully maneuvers the ocean terrain.  

By having the reverse side of the fabric facing out, the prints' motifs and colors are softened.  Available in Kai Reverse and Navy Reverse, this style is proudly cut and sewn in Honolulu, Hawai'i from 100% Japanese cotton broadcloth, our durable woven fabric perfect for everyday wear. 

• 100% Cotton Broadcloth 
• Matched pocket 
• Laser engraved buttons with logo 
• Made in Hawaii, USA 
• Machine washable 

From the South African coast to our home breaks on the islands, names of famous surf breaks from around the world are sketched out across the front of our super soft cotton jersey tees.

• 60% Cotton / 40% Poly Jersey Knit  
• Front logo and back graphic  
• Printed in the USA  
• Machine washable 

From bikes to buggys, woodies to wagons, and a beat-up old pickup, sometimes it's all about how you get to the beach. These essential surf mobiles make the case for stylin' on dry land too. Now, pray these jalopies to jump to life so you and your friends can throw your boards in and get to the front of the lineup! 

Light and breezy and always comfortable, this style is crafted from our lightweight linen-cotton blend and is available in two colorways Black and Coral. The added cotton gives the fabric durability, and a special enzyme wash softens the hand for that favorite worn-in feel. 

• 55% Linen / 45% Cotton 
• Heavy garment enzyme wash 
• Matched pocket 
• Laser engraved buttons with logo 
• Machine washable