Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
2026 marks the Year of the Horse, and there’s no better way to celebrate than with the limited-production Paniolo aloha shirt. Named for Hawaiʻi’s cowboys, this design honors a proud legacy that began in the early 1800s when Kamehameha III invited Mexican vaqueros to teach the art of ranching. Today, paniolo culture still thrives across the islands, from the pastures of Waimea to the rolling hills of Maui. Crafted from breathable cotton broadcloth in a rich emerald hue, this shirt brings timeless aloha to any occasion, from a day in the country to weekend gatherings in town. Available in Boy's and Kid's sizes.
| Size | XXXS | XXS | XS | S | M | L |
|---|---|---|---|---|---|---|
| Age | 0 - 1 | 2 - 3 | 4 - 5 | 6 - 7 | 8 - 10 | 10 - 12 |
| Height | 25 - 27 | 30 - 34 | 39 - 44 | 45 - 50 | 51 - 53 | 54 - 58 |
| Weight | 18 - 23lbs. | 26 - 29lbs. | 34 - 44lbs. | 56 - 64lbs. | 70 - 80lbs. | 90 - 102lbs |
| Waist | N/A | 17½ - 19½ | 20 - 20½ | 22½ - 23½ | 24½ - 25½ | 26½ - 28 |
| Size | XXXS | XXS | XS | S | M | L |
|---|---|---|---|---|---|---|
| Age | 0 - 1 | 2 - 3 | 4 - 5 | 6 - 7 | 8 - 10 | 10 - 12 |
| Height | 64 - 69 | 76 - 86 | 99 - 112 | 114 - 127 | 130 - 135 | 137 - 147 |
| Waist | N/A | 44 - 50 | 51 - 52 | 57 - 60 | 62 - 65 | 67 - 71 |
AHeight
Measure from top of head to floor.
BChest
Measure around the widest part of your chest (just under the armpits). The measuring tape should be snug, but not tight.
CHips
Measure around the fullest part of the hips, keeping the tape parallel to the floor.
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The original aloha shirt
since 1936
Founded in Honolulu, Hawai’i in 1936 by George Brangier and Nat Norfleet, we are the oldest operating apparel company in Hawai‘i and the first brand to manufacture aloha shirts.
Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
Designs that stand the test of time
Heritage Prints
Our designs celebrate the things that influence us, from everything above and below our ocean's surface. Each season, we hand select a few favored prints from our archives and reimagine them with the look and feel of today.