Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
Surf’s Up captures the lineup in a playful micro print of surfers scattered across the surface. Longboarders glide, shortboarders snap turns, and bodyboarders tuck into waves, creating a pattern full of small moments from a day at the beach, each rider sharing the break.
Crafted in a recycled polyester stretch fabric, this performance aloha shirt is lightweight, breathable, and designed to move with you. Enhanced stretch and moisture-wicking properties help keep you comfortable in warm conditions, while quick-dry performance and 40 UPF sun protection make it well-suited for long days outdoors. Offered in Natural and Denim Blue.
Measurements are based on the body
| Size | Neck | Chest | Waist | Sleeve |
|---|---|---|---|---|
| XSM | 14 | 33 - 35 | 28 | 32 |
| SML | 15 | 36 - 38 | 29 - 31 | 32 - 33 |
| MED | 16 | 39 - 41 | 32 - 34 | 33 - 34 |
| LRG | 17 | 42 - 44 | 35 - 37 | 34 - 35 |
| XLG | 18 | 45 - 48 | 38 - 41 | 35 - 36 |
| 2XL | 19 | 49 - 51 | 42 - 45 | 36 ½ |
| 3XL | 20 | 52 - 55 | 46 - 49 | 37 |
| Size | Neck | Chest | Waist | Sleeve |
|---|---|---|---|---|
| XSM | 36 | 84 - 89 | 71 | 81 |
| SML | 38 | 91 - 97 | 74 - 79 | 81 - 84 |
| MED | 41 | 99 - 104 | 81 - 86 | 84 - 86 |
| LRG | 43 | 107 - 112 | 89 - 94 | 86 - 89 |
| XLG | 46 | 114 - 122 | 97 - 104 | 89 - 91 |
| 2XL | 48 | 124 - 130 | 107 - 114 | 93 |
| 3XL | 51 | 132 - 140 | 117 - 124 | 94 |
| USA | UK | JAPAN | EU | AUSTRALIA |
|---|---|---|---|---|
| XSM | 34 | 36 | 44 | 34 |
| SML | 36 | 38 | 46 | 36 |
| MED | 38 | 40 | 48 | 38 |
| LRG | 40 | 42 | 50 | 40 |
| XLG | 42 | 44 | 52 | 42 |
| 2XL | 44 | 46 | 54 | 44 |
ANeck
Measure around the base of the neck. Allow a little space for a comfortable fit.
BChest
Measure around the fullest part below armpit
CWaist
Measure around the natural waist line
DSleeve
Measure Slightly bend elbow. Measure from center back of neck to shoulder. to bottom of wrist bone.
Still have questions? Contact Us
The original aloha shirt
since 1936
Founded in Honolulu, Hawai’i in 1936 by George Brangier and Nat Norfleet, we are the oldest operating apparel company in Hawai‘i and the first brand to manufacture aloha shirts.
Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
Designs that stand the test of time
Heritage Prints
Our designs celebrate the things that influence us, from everything above and below our ocean's surface. Each season, we hand select a few favored prints from our archives and reimagine them with the look and feel of today.