Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
An ode to surfing, where movement and rhythm take center stage. Heʻe Nalu, meaning to surf, features dynamic surfing scenes rendered in a spray paint–inspired style that capture rolling swells and effortless wave riders in mid-ride.
Printed on our signature Cotton Broadcloth, this shirt balances artistic expression with everyday wearability. Proudly made in Hawaiʻi, the home of world-class surfing, Heʻe Nalu is offered in Black and Denim Blue, with additional styles available for women and kids.
Measurements are based on the body
| Size | Neck | Chest | Waist | Sleeve |
|---|---|---|---|---|
| XSM | 14 | 33 - 35 | 28 | 32 |
| SML | 15 | 36 - 38 | 29 - 31 | 32 - 33 |
| MED | 16 | 39 - 41 | 32 - 34 | 33 - 34 |
| LRG | 17 | 42 - 44 | 35 - 37 | 34 - 35 |
| XLG | 18 | 45 - 48 | 38 - 41 | 35 - 36 |
| 2XL | 19 | 49 - 51 | 42 - 45 | 36 ½ |
| 3XL | 20 | 52 - 55 | 46 - 49 | 37 |
| Size | Neck | Chest | Waist | Sleeve |
|---|---|---|---|---|
| XSM | 36 | 84 - 89 | 71 | 81 |
| SML | 38 | 91 - 97 | 74 - 79 | 81 - 84 |
| MED | 41 | 99 - 104 | 81 - 86 | 84 - 86 |
| LRG | 43 | 107 - 112 | 89 - 94 | 86 - 89 |
| XLG | 46 | 114 - 122 | 97 - 104 | 89 - 91 |
| 2XL | 48 | 124 - 130 | 107 - 114 | 93 |
| 3XL | 51 | 132 - 140 | 117 - 124 | 94 |
| USA | UK | JAPAN | EU | AUSTRALIA |
|---|---|---|---|---|
| XSM | 34 | 36 | 44 | 34 |
| SML | 36 | 38 | 46 | 36 |
| MED | 38 | 40 | 48 | 38 |
| LRG | 40 | 42 | 50 | 40 |
| XLG | 42 | 44 | 52 | 42 |
| 2XL | 44 | 46 | 54 | 44 |
ANeck
Measure around the base of the neck. Allow a little space for a comfortable fit.
BChest
Measure around the fullest part below armpit
CWaist
Measure around the natural waist line
DSleeve
Measure Slightly bend elbow. Measure from center back of neck to shoulder. to bottom of wrist bone.
Still have questions? Contact Us
The original aloha shirt
since 1936
Founded in Honolulu, Hawai’i in 1936 by George Brangier and Nat Norfleet, we are the oldest operating apparel company in Hawai‘i and the first brand to manufacture aloha shirts.
Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
Designs that stand the test of time
Heritage Prints
Our designs celebrate the things that influence us, from everything above and below our ocean's surface. Each season, we hand select a few favored prints from our archives and reimagine them with the look and feel of today.