Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
Dive into the dynamic world of surf culture with South Swell, our latest polynosic masterpiece. This vibrant shirt tells the story of the ocean's rhythm, featuring scenes of surfers conquering epic waves in diverse styles. From the classic hang-ten elegance of longboarders to the fearless energy of body surfers and the adrenaline-pumping maneuvers of bodyboarders, South Swell captures the essence of surf life. Crafted for comfort and style, this shirt is a celebration of the waves and the community that rides them.
Measurements are based on the body
Size | Neck | Chest | Waist | Sleeve |
---|---|---|---|---|
XSM | 14 | 33 - 35 | 28 | 32 |
SML | 15 | 36 - 38 | 29 - 31 | 32 - 33 |
MED | 16 | 39 - 41 | 32 - 34 | 33 - 34 |
LRG | 17 | 42 - 44 | 35 - 37 | 34 - 35 |
XLG | 18 | 45 - 48 | 38 - 41 | 35 - 36 |
2XL | 19 | 49 - 51 | 42 - 45 | 36 ½ |
3XL | 20 | 52 - 55 | 46 - 49 | 37 |
Size | Neck | Chest | Waist | Sleeve |
---|---|---|---|---|
XSM | 36 | 84 - 89 | 71 | 81 |
SML | 38 | 91 - 97 | 74 - 79 | 81 - 84 |
MED | 41 | 99 - 104 | 81 - 86 | 84 - 86 |
LRG | 43 | 107 - 112 | 89 - 94 | 86 - 89 |
XLG | 46 | 114 - 122 | 97 - 104 | 89 - 91 |
2XL | 48 | 124 - 130 | 107 - 114 | 93 |
3XL | 51 | 132 - 140 | 117 - 124 | 94 |
USA | UK | JAPAN | EU | AUSTRALIA |
---|---|---|---|---|
XSM | 34 | 36 | 44 | 34 |
SML | 36 | 38 | 46 | 36 |
MED | 38 | 40 | 48 | 38 |
LRG | 40 | 42 | 50 | 40 |
XLG | 42 | 44 | 52 | 42 |
2XL | 44 | 46 | 54 | 44 |
ANeck
Measure around the base of the neck. Allow a little space for a comfortable fit.
BChest
Measure around the fullest part below armpit
CWaist
Measure around the natural waist line
DSleeve
Measure Slightly bend elbow. Measure from center back of neck to shoulder. to bottom of wrist bone.
Still have questions? Contact Us
The original aloha shirt
since 1936
Founded in Honolulu, Hawai’i in 1936 by George Brangier and Nat Norfleet, we are the oldest operating apparel company in Hawai‘i and the first brand to manufacture aloha shirts.
Made in Hawai'i
We are family owned, community minded and committed to manufacturing the majority of our collection locally. After all, an aloha shirt made here in Hawai'i means something special.
Designs that stand the test of time
Heritage Prints
Our designs celebrate the things that influence us, from everything above and below our ocean's surface. Each season, we hand select a few favored prints from our archives and reimagine them with the look and feel of today.